The Poor Investor

Investigatory Value Investing

Tag Archives: virtue

Would You Invest in Yourself?

First off, no, I am not talking about saving for retirement. I am asking, would you literally invest in yourself?

This may appear to be a rather silly question, although, I think it is an important one, whether you’re an investor or not. However, in essence it boils down to the oft-heard Plato quote, attributed to Socrates, “the life which is unexamined is not worth living.” And to take it one step further, if you would invest in yourself, how much? Are there people you know you’d rather invest more in? Why? Lastly, if you wouldn’t invest in yourself, why not?

A few reasons you might want to invest in yourself are: you have a good job, you have a good income, you’re a person of integrity, you’re healthy and you’re wise beyond your years. If you wouldn’t want to invest in yourself, maybe it is because: you’re an alcoholic, you spend all your free time watching TV, you have a low income, you have too much debt, you’re in poor health or you’re not that smart.

The good news is, whether you would invest in yourself or not, you can still increase your personal brand equity. And why not? Why wouldn’t you want to be a good investment? You can increase your knowledge and educate yourself, strengthen your integrity and start becoming a better person, get off the couch and start exercising more. Whatever it is, you can improve it. Even if you already consider yourself a great investment, as a human, there is always room for improvement. You can always be a better person, more friendly, more knowledgeable, more wise. Think bigger.

Odds are, there is probably someone you’d invest in more than yourself. So why is this? You’re the one in control of your life, yet you’d rather put your hard-earned money in another person? This, logically, seems absurd. Your investment is out of your control. Yet, I bet there are many people who would rather invest in others than themselves. Are these people more generous? Are they more friendly? More virtuous? Have more integrity? Are they smarter? What is it that they have that you admire so much? Take that person, subtract yourself, and what are you left with? Become those things you find you’re missing.

Reverse engineer your life. What is it you want to be and how do you plan on getting there? No one knows how many days they have, but on average, there are about 30,000 days to make this life into something great. How many of those days have you already wasted? Do the math. How many of those days do you have left to turn yourself into the greatest investment on the planet? Calculate it out. Plan. Use each of those days you have left wisely.

Are you content with mediocrity?

You only get one trip around this Earth. You should be the kind of person you, as well as others, would want to invest in.

Become that person.

Notes: Growing your wealth is a great thing but means nothing if you don’t grow your internal wealth. Like your external investments, internal investments grow exponentially. As more and more external success comes to you, there is greater and greater need for internal enrichment. The internal and external must be balanced or the external will slip away. There’s a good chance that externally you aren’t where you expected to be because internally you weren’t ready. By investing in your internal self you can ensure that your external success doesn’t slip through your fingers or go wasted.

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